Microsoft - Personal Shopping Assistant App
Personal Shopping Assistant is smart shopping cart available as browser extension and also as an app. The overall goal of this project is to conduct a usability test and to find out the usability issues of its mobile app. This project is currently under progress.
Team members
Sonam Samel
Natialie Huang
Yi Tang
Me!
My Roles
User Researcher
UX Designer
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Project Year
2018
Goals
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Identify potential usability issues in the mobile app.
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Are the users being able to understand the overall function and purpose of the app?
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Understand whether the participants find this app useful enough to continue using it.
Research Questions
Based on the overall objectives of the usability study we came up with the following research questions:
Overall Research Questions:
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What do the users expect to accomplish from the mobile app?
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Does the app efficiently enhance one’s shopping experience?
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On boarding Experience:
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How is the user’s on boarding experience with the app?
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Do the users understand the purpose of accessibility and feel comfortable enabling it?
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Does the tutorial successfully help the users walk through the app?
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Functions:
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Can the user add products from any retail web and mobile apps to the PSA app?
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Do the users understand how to add items to the different boards within PSA?
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Can the user successfully share a saved product with others?
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Can the user understand if the price of any saved product has dropped?
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Perception:
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What are the overall reactions of the users when they use the app? Do they find the app engaged enough to continue using it after the study?
Interaction Map
